The inevitability of change in life means that new trends and shifts in products ranges and service provision within unique socio-political environments all impact businesses in multiple ways. These trends or changes tend to evolve into critical issues that attract the attention and concern of influential stakeholders. Businesses must build and instal processes and mechanisms that can detect and initiate appropriate management responses to these trends and changes in view of the potential impact they may have on business continuity.
At Blue Crane Global, we work with our clients to proactively anticipate emerging trends and issues that may impact their business and support them to respond to the ever-changing stakeholder expectations and perceptions that may have significant consequences for our client businesses.
We are deliberate about maintaining strong relationships with key influencers and public policy decision makers. We believe that by leveraging our expertise and harnessing these valuable relationships, we can shape our clients’ policy agendas in ways that build and mobilise support for them.
Some of our areas of expertise include:
- Issue identification and analysis
- Crisis Communications
- Strategic decision-making and action
- Capacity building for Issues management leads
- Building third party validation
- Campaign model execution